为什么“无聊”的生意能熬过 AI 炒作周期
1 分•作者: Taikhoom10•9 个月前
如今,每个人都在创建一家人工智能公司。每个推介材料都以人工智能为核心,每家初创公司都声称自己是下一个针对特定领域的 ChatGPT,风险投资家们也一直在谈论人工智能革命。
但他们忽略了这一点:当所有人都在涌入同一个被过度炒作的池塘时,真正的财富却在解决那些不那么引人注目的问题的“无聊”业务中产生。
**政府表格的金矿**
让我来告诉你一家完美地说明这一原则的公司。当成千上万的创业者都在构建 GPT 包装器和人工智能聊天机器人时,一个小团队注意到了一件其他人都忽略的事情:申请政府援助的人们正被文书工作淹没。
这个过程简直是官僚主义的地狱——令人困惑的表格、不明确的要求以及与政府部门无休止的来回沟通。大多数科技创业者对此问题根本不会多看一眼。它不性感,不会登上 TechCrunch 的头条,也不涉及机器学习或神经网络。
但你猜怎么着?这款“无聊”的表格填写软件现在每年能产生 3000 万美元的收入。
这正是“在有鱼的地方捕鱼,而不是在渔夫聚集的地方捕鱼”的精髓。当其他所有人都在争夺同一个拥挤的市场时,聪明的创业者会发现未被开发的、拥有真正付费客户的问题。
**为什么“无聊”通常胜过“热门”**
人工智能淘金热让我想起了其他每一次科技泡沫。还记得一切都“由区块链驱动”、“移动优先”或“社交化”的时候吗?那些在这些炒作周期中幸存下来的公司,并不是那些追逐潮流的公司,而是那些碰巧使用这项技术来解决实际问题的公司。
今天的人工智能公司面临三个根本性问题:
* **商品化陷阱:** 随着人工智能能力的普及,竞争壁垒消失了。你为律师设计的 AI 聊天机器人看起来与其他所有人为律师设计的 AI 聊天机器人非常相似。
* **炒作后遗症:** 当人工智能泡沫破裂时(它一定会破裂),投资者将要求实际利润,而不仅仅是令人印象深刻的演示。许多现有的人工智能公司没有明确的盈利途径。
* **依赖风险:** 将你的整个业务建立在快速发展的人工智能模型上,意味着你离被淘汰只差一个 API 变更。
**如何找到你的“无聊”金矿**
找到这些被忽视的机会并非偶然,而是一种系统的问题识别方法:
* **从你自己的痛点开始**
最好的商业创意往往隐藏在你日常的挫折中。哪些流程让你想尖叫?哪些任务毫无意义地消耗了你大量的时间?如果它让你恼火,那么它可能也会让成千上万的其他人感到恼火。
* **挖掘你的人脉**
你的朋友、家人和同事是商业创意的金矿。问问他们:“你工作中什么部分最令人沮丧?”“什么事情花费的时间比它应该花费的时间长得多?”“什么能让你每周节省几个小时?”注意其中的模式——如果多个人提到了类似的问题,你就找到了值得探索的东西。
* **质疑一切手动流程**
在 2025 年,如果还有人使用电子表格来跟踪重要的业务流程,那么很可能存在机会。如果人们还在打印表格、手工填写并传真回去,那么绝对存在机会。寻找那些似乎停留在 1995 年的工作流程。
* **关注抱怨**
Reddit、Twitter 和行业论坛上充斥着人们对破损流程的抱怨。这些抱怨帖子基本上是免费的市场调查。
当浮华的初创公司争夺关注时,无聊的业务却享有几个不公平的优势:
* **更少的竞争:** 大多数创业者追逐闪亮的东西,导致平凡的问题没有得到充分解决。
* **粘性客户:** 解决运营难题的企业会创建难以替代的深度整合点。
* **可预测的收入:** 无聊的问题往往是持续存在的问题,从而带来订阅收入而不是一次性购买。
* **更低的客户获取成本:** 当你在一个服务不足的市场中解决一个真正的痛点时,客户会通过口碑找到你。
查看原文
Everyones building an AI company these days Every pitch deck leads with AIpowered every startup claims to be the next ChatGPT for X and venture capitalists cant stop talking about the artificial intelligence revolution
But heres what theyre missing while everyone crowds into the same overhyped pond the real money is being made in boring businesses that solve unglamorous problems
The Government Forms Gold Mine
Let me tell you about a company that perfectly illustrates this principle While thousands of entrepreneurs were building GPT wrappers and AI chatbots a small team noticed something everyone else ignored people applying for government assistance were drowning in paperwork
The process was bureaucratic hell—confusing forms, unclear requirements, and endless back-and-forth with government offices. Most tech entrepreneurs wouldn't give this problem a second glance. It's not sexy. It won't make TechCrunch headlines. It doesn't involve machine learning or neural networks.
But guess what? That "boring" form-filling software is now generating $30 million in annual revenue.
This is the essence of "fishing where the fish are, not where the fishermen are." While everyone else battles over the same crowded markets, smart entrepreneurs find untapped problems with real paying customers.
Why Boring Usually Beats Buzzy
The AI gold rush reminds me of every other tech bubble. Remember when everything was "blockchain-powered" or "mobile-first" or "social-enabled"? The companies that survived those hype cycles weren't the ones chasing trends—they were the ones solving real problems that happened to use the technology.
Today's AI companies face three fundamental problems:
The Commodity Trap: As AI capabilities become more accessible, competitive moats disappear. Your AI chatbot for lawyers looks remarkably similar to everyone else's AI chatbot for lawyers.
The Hype Hangover: When the AI bubble deflates (and it will), investors will demand actual profits, not just impressive demos. Many current AI companies have no clear path to profitability.
The Dependency Risk: Building your entire business on rapidly evolving AI models means you're one API change away from obsolescence.
How to Find Your Boring Gold Mine
Finding these overlooked opportunities isn't luck—it's a systematic approach to problem identification:
Start With Your Own Pain Points
The best business ideas often hide in your daily frustrations. What processes make you want to scream? What tasks eat up hours of your time for no good reason? If it annoys you, it probably annoys thousands of other people too.
Mine Your Network
Your friends, family, and colleagues are goldmines of business ideas. Ask them: "What's the most frustrating part of your job?" "What takes way longer than it should?" "What would save you hours every week?" Listen for patterns—if multiple people mention similar problems, you've found something worth exploring.
Question Everything Manual
In 2025, if someone's still using spreadsheets to track important business processes, there's probably an opportunity. If people are printing forms, filling them out by hand, and faxing them back, there's definitely an opportunity. Look for workflows that seem stuck in 1995.
Follow the Complaints
Reddit, Twitter, and industry forums are filled with people complaining about broken processes. These complaint threads are basically free market research.
While flashy startups fight for attention, boring businesses enjoy several unfair advantages:
Less Competition: Most entrepreneurs chase shiny objects, leaving mundane problems undersolved.
Sticky Customers: Businesses that solve operational headaches create deep integration points that are hard to replace
Predictable Revenue: Boring problems tend to be ongoing problems, leading to subscription revenue rather than one-time purchases
Lower Customer Acquisition Costs When you solve a real pain point in an underserved market customers find you through word-of-mouth